Author: Rashad Issa FCQI | FCXA | FRSA
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Are You Calculating the ROI of Thought Leadership?
Cindy Anderson discussed her book, The ROI of Thought Leadership, on Kaihan Krippendorf’s podcast. The research reveals leaders consume thought leadership from 5 trusted sources and highlights its impact on career progression and organisational success. Key concepts include five criteria for effective content, various archetypes, and metrics for measuring success in thought leadership. These are…
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It’s all about the Q!
Next month marks the 8th anniversary of my blog, the Project EDIT. I began this blog when I was accepted for my master’s in 2017. It has grown a lot thanks to your visits, views, and engagement with my content. To celebrate my website’s 8th anniversary, I’m making some exciting changes that I can’t wait…
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Embracing Change in Quality: Takeaways from Quality Live 2025
On June 19, 2025, the Quality Live conference celebrated its third iteration and the 8th anniversary of the Quality Awards. The event focused on strategic shifts in Quality Management, emphasising the importance of immediate actions for future progress. Keynote speeches addressed the intersection of data, people, and process in enhancing quality, alongside discussions on navigating…
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How to: Think Differently (Alignment)
Welcome to the series of How To:Quality. Your 3 min guide on how Quality Professionals address various business needs to drive Improvement and Governance. In this instalment, I explore the alignment pillar.
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Storytelling Your Data
I attended the Rethink Data Conference for Health and Safety Professionals, which featured three key sessions on the data lifecycle, turning data into influence, and effective communication strategies. I learned valuable insights on data validation, storytelling, and behavioral science, fostering connections with industry professionals. Here is what I learnt.
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Managing Projects in Time of Crisis
In 2024, Lebanon’s challenges prompted the Project Management Institute Lebanon Chapter to assist charities and NGOs through project management. A group of volunteers created five-minute training capsules on project management topics, now available for free. They are now initiating governance support and coaching for NGO leaders to enhance their impact, particularly in crisis situations.
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How to: Think Differently (People)
Welcome to the series of How To:Quality. Your 3 min guide on how Quality Professionals address various business needs to drive Improvement and Governance. In this instalment, I cover 4 strategis under the topic of Think Differently.
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Quality Live Conference & International Quality Awards
Quality Live early bird tickets are now released along with the programme and the International Quality Awards. Check it out and book your ticket. See you there!
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Can we stop talking about surveys!
In this blog, I explore the different between customer experience and customer satisfaction surveys. It emphasizes that customer experience encompasses every interaction rather than just survey results. A personal example illustrates how different advisor interactions impacted the overall experience. I share broader insights beyond surveys to understand and improve customer engagement.
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The AI Frontier – The CX Academy Symposium
Happy 2025! This post introduces valuable insights from roundtable discussions on Customer and Employee Experience amid AI advancements. It highlights a newly published e-book by the CX Academy, offering actionable tips for professionals. A free workbook accompanies the book to enhance learning. Get in touch if you have success stories!
the Quality strategy 